Flyers and brochures remain among the most effective offline marketing tools. In Chattogram's bustling commercial areas — from Reazuddin Bazar to GEC Circle — a well-designed flyer captures attention and drives foot traffic.
A printed flyer stays in a hand, a bag or on a desk, and does not vanish when a screen is closed. That is why printed material is still used alongside online promotion.
Flyers vs. Brochures
Choosing the right format depends on your message complexity and distribution strategy:
| Format | Best For | Typical Use |
|---|---|---|
| Flyer (A4/A5) | Quick announcements, events | Restaurant promotions, event invitations, sales |
| Bi-Fold Brochure | Product highlights, services | Company profiles, service menus |
| Tri-Fold Brochure | Detailed information | Travel guides, product catalogs, instructions |
| Booklet | Extensive content | Annual reports, training materials, catalogs |
Paper & Finish Options
- 130 GSM Art Paper — Cost-effective for mass distribution, indoor use
- 150-170 GSM Art Paper — Standard for professional flyers, moderate durability
- 250 GSM Silk Card — Premium feel for high-end campaigns, invitations
- 300 GSM Art Board — Luxury brochures, corporate presentations
- Gloss Lamination — Vibrant colors, reflective finish
- Matte Lamination — Elegant, fingerprint-resistant, premium feel
Fold Options
- Single Fold (Bi-Fold) — Clean, professional presentation. Ideal for menus and service lists.
- Tri-Fold — Most popular format. Three panels allow logical content flow.
- Z-Fold — Zigzag fold creates surprise reveal. Great for product showcases.
- Gate Fold — Center panels open like gates. Premium presentation for special announcements.
- Accordion Fold — Multiple panels for detailed product information and catalogs.
Design Tips
- Headline first — Grab attention in 3 seconds with bold, clear headline
- One message per panel — Don't overload individual panels with too much content
- High-contrast colors — Ensure readability from 3+ feet distance
- Clear call-to-action — Tell readers exactly what to do next
- Contact prominently displayed — Phone, address, website, QR code
Pricing at Shahid PrintShop
Flyer printing starts from ৳800 per 500 pieces (A4, 150 GSM, single-sided). Bi-fold brochures start from ৳1,600 per 500. Tri-fold brochures start from ৳2,000 per 500. Bulk discounts available for orders above 2,000 pieces.